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Stretch your Advertising Dollars.
Join the Discover EC Advertising and Marketing Co-Op Program.

2008-2009 Discover EC Co-Op Members

The Agency/Direct Publications Albemarle Craftsman’s Fair Arts of the Albemarle The Board Room Carolina Cup Regatta The Chocolate House City Wine Sellar, Bakery, Deli, & Wine Bar Coasters Downtown Draughthouse Culpepper Inn Dismal Swamp Canal Welcome Center DK&D Entertainment Inc./All Star Pro Wrestling Downtown Business & Professional Assocation Downtown Waterfront Market Elizabeth City Area Chamber of Commerce/Business Expo Elizabeth City Bed & Breakfast

Elizabeth City State University Planetarium Embarq FOP & Elizabeth City Jaycees Fright Nights From Me to You Video & Photography Groupers Restaurant Harbor Arts Festival Harbor Tea House & Gift Shoppe Hyman & Robey, PC/Albemarle Hospice Regatta Middle Eastern Rug Show Museum of the Albemarle North River Campground & RV Park Port Discover River City Community Development Corporation/Juneteenth Festival River City Cycling Club/Tarwheel Century Ride Southgate Mall

2008-2009 Campaign

• Download Campaign Presentation

What is the Discover EC Co-Op?
The Elizabeth City Area Convention & Visitors Bureau (ECACVB) Discover EC Advertising and Marketing Co-Op Program is designed to increase advertising exposure for the region and for individual participants by matching each member’s advertising budget through a cooperative advertising program that focuses on:

• Increasing travel to the region
• Generating revenues through occupancy taxes
• Improving the economy through retail sales and increased tourist spending
• Promoting regional cooperation

Who can participate?
Members must be tourism-related and represent legal, wholesome activities appropriate for families in keeping with the image of the Elizabeth City area.

What is the investment?
Each member must invest $500 to be included in the annual campaign.

How much does ECACVB co-op?
ECACVB matches each member’s investment with $750 for a total individual member budget of $1,250.

What does each member receive?

• $1,250 media budget per member
• Co-Op factor also doubles media exposure
  • Volume discounts
  • Better placement
  • Added-value
• Professional production
• Inclusion in a year-round campaign
• Potential promotions
• Coupons
• Discounts
• Get-Away Packages
• Inclusion in professional public relations
• Web exposure
• Minimum $2,500 value and a 5 to 1 return on investment

What media is planned?

• Newspaper
• Rack Cards
• Radio
• Television/cable
• Internet

What is the payment schedule?

• ECACVB invoices all members $250 in June
• Pay $250 by July 15, 2008
• ECACVB invoices all members $250 in December
• Pay $250 by January 15, 2009

What are the dates of the annual campaign?
July 1, 2008 – June 30, 2009

Download Co-Op Member Application
Download Discover EC Co-Op Advertising Program Presentation

Photo Credit: Lower stamp in header, photo appear courtesy of ECSU/University Relations & Marketing.